Harness the POWER of Personal Branding and Executive Presence: Elevate Your Life and Career NOW! by S. Renee Smith

Author:S. Renee Smith [Smith, S. Renee]
Language: eng
Format: epub
Published: 2019-07-17T22:00:00+00:00

Just before graduating college, I started interviewing for jobs. So I took them out and never put them back. My tattoo isn’t in a visible place, so that didn’t matter.

I didn’t seek additional details about the tattoo, but I did ask why he took his plugs out if he firmly believed that companies should allow them. He said, “I outgrew them.”

One size doesn’t fit all; you have to be clear about your audience. Your audience must accept, or at the very least, not be put off, by your dress style. If your apparel creates unexpressed barriers, it can prolong a buy-in to your message. Worse, your audience may never connect with you. Your attire is your personal preference. After gathering data and weighing your options and risks, decide how you want to dress.

Remember, how you present yourself does determine how others perceive you. Society is becoming more liberal, and some organizations are more lenient, but one thing remains constant: There is a direct correlation between your presentation style and the opportunities you’re offered to advance in your career. The point is this: Your attire may look good to you, but it’s leadership that has the final say.

I recall being a member of a three-panel television interview. Among us was a psychologist who had a stain on his shirt. That didn’t go over well with the producers. They had to find a way to position him and the camera so that viewers couldn’t see the spot. After all the work put into concealing it, he was upset when the interviewer only directed one question to him. Do you think that was intentional? Of course, it was.

Regardless of your capability, being less than attentive to every aspect of your presentation signals to management a lack of maturity and the inability to align yourself with the organization’s culture. When you fail to do so, it doesn’t convey individuality; it communicates resistance.

If you want to know how to dress, look at the person who’s in the position you want. I’m not suggesting you copy that person unless you decide it’s a look that works for you. I’m encouraging you to look around to read the landscape. A good rule of thumb is to ask yourself, “Is what I’m wearing a distraction?” You can’t control anyone’s eyes, but you can signal where to look.

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